For years, people in Malawi looking for high-end products have rarely done so in local business establishments.
Many associate imported goods as being of a higher quality and were more likely to look at home furnishings online or in foreign-owned showrooms.
But this is changing now with a recent boom in the local contemporary furniture-making industry.
Fadeth, started in 2009, has grown to become one of the largest local furniture makers in Malawi.
“Competition is quite high and we take that as a challenge which excites us,” Fadeth’s founder and chief executive Richard Chirwa told the BBC.
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