Olivia Rodrigo, Billie Eilish and the allure of lowercase letters

Olivia Rodrigo, Billie Eilish and the allure of lowercase letters

And yes, these stylizations may have seemed superficial and annoying at first, but now that we’ve stared at them long enough, our listening experience is beginning to change — and in ways that vary from artist to artist, song to song. For instance, Billie Eilish’s lowercase song titles might underscore the delicate intimacy of her singing, while Swift’s tiny letters telegraph modesty, humility and down-to-earthness. For the caps lock crowd, a sequence of big, blocky letter-shapes can feel triumphal, or boisterous, or rude, or needy.

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